In today’s fast-paced and interconnected world, networking has become an indispensable tool for small and medium businesses (SMBs) aiming to thrive and grow. While traditional marketing and advertising strategies are still relevant, networking opens up a world of opportunities that can significantly impact the success…
How do you make a connection in a world where face-to-face networking is nearly impossible? Cold calling has always been a tactic to get clients and prospects but in a business climate where making personal connection has been made even more difficult, cold calling, cold-emailing…
We all remember in school that if you wanted to participate, you raised your hand. It was a response to a question or perhaps to add to a discussion, but it was a part of a structured dialog format we learned early on in our…
What will this mean for Facebook? Recently, rumours have swirled over Facebook’s plan to remove like counts from their app. It appears that a prototype of this appears on the latest Android update. How will this impact your social media marketing? Earlier this year, Facebook-owned Instagram…
Why LinkedIn? LinkedIn is the most powerful networking tool available to you right now. Do you know why? Because it’s free, it’s full of contacts and it’s easy to use. With over 575 million active users on LinkedIn today, that means the chance to make…
Why Seminars? Recently we were asked why our business seminars are hosted for free. Well, anyone who has attended one of our 6 Steps seminars knows that the value you are getting for your ticket is huge. But we thought it would be best to…
Do you test and measure your marketing? The benefits of testing and measuring are huge! How Test and Measure works You try out a new idea and analyse the results you get. If you’re running Facebook ads, you change the copy and see how it…
Social media is such a huge boon to small businesses when it comes to marketing. But of course, you have to do it well. So the title of this article may seem like a no-brainer, but there’s a reason why we’re thinking about it here…
